Trudy Beerman of Profitable Social Influence (PSI TV) has been in your shoes. Before YouTube existed, she had written a book to support her business and wanted to promote both - understanding that video would have the biggest leverage when delivered via TV. Even though she was a long-time contributor to the Tampa Tribune Newspaper, with access to their sister channel, WFLA Channel 8 TV, she encountered barriers to entry. Eventually, she had a presence on cable TV, but the price made consistent opportunities an overwhelming challenge. Once YouTube came along, like TikTok, it seemed to have kiddie appeal, and many pranksters seemed to control that free opportunity. Not much has changed with YouTube since.

The internet was a game changer for TV, and Roku TV came along, followed by Amazon Fire TV and Apple TV. Trudy got her TV Producer credentials and bought a TV Media Agency so she could share her message and ensure you could, too. The others in this space are so big that connecting with the Agency owner is limited, if even possible. Prices are still higher than what PSI TV asks, and customer support is something PSI TV excels at. Profitable Social Influence TV intends to dominate the EduTainment space and identifies as the Netflix of Biz Brands.

Considering you are not likely to have a monopoly on what you do, standing out from the competition gets bloody if you do not find a unique selling proposition. Having a TV channel for your brand is a huge brand separator that brings respect, builds reputation, and bumps revenue.

We built the PSI TV channel back in 2019 and have since built many others. PSI TV is available on all TV platforms, while some of the channels we have built are only on Roku. If you have a TV in your home, go and see PSI TV there, then imagine your brand channel being on your TV for you to show friends, family, and future prospects.

• How to See your PSI TV interview on Roku TV or Roku Stick (youtube.com)

• How to Download a New Channel to Your Amazon Fire TV (youtube.com)

• PSI-HQ on the App Store (apple.com)

Cost and time.

Cost - If you have ever opted to buy a name brand over a generic, TV might be for you. YouTube is the generic, while TV is an exclusive platform. TV is not for everyone, and it may not be for you. That's okay, too!

Time - If you can YouTube, you can TV! Create content as if you were a YouTuber, and we will move that content to TV. You may have exclusive content on your TV channel and the teaser for that show on YouTube. The point is that the effort to create content for TV is very similar to creating it for YouTube. If you are not creating content at least once per week, we recommend you stay on YouTube, as free is better if you are inconsistent and not ready to take your brand presence seriously.

The streaming industry is booming, and more viewers are turning to platforms like Apple TV, Roku TV, and Amazon Fire TV for their content. By launching your TV channel now, you can capitalize on this trend and position your brand as a leader in your industry. Early adopters often gain a significant competitive edge. If you wait for the herd, you will be one of many.